cover of episode Peter Thiel: Competition is for Losers (How to Start a Startup, 2014)

Peter Thiel: Competition is for Losers (How to Start a Startup, 2014)

2024/8/9
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Peter Thiel: 我认为,如果你正在创办一家公司,作为创始人或企业家,你应该始终以垄断为目标,并避免竞争。因此,竞争是失败者的游戏。我坚信,企业成功的关键在于创造有价值的东西,并获取所创造价值的一部分。创造价值和获取价值是完全独立的变量。许多人常常忽略这一点。要建立一个有价值的公司,你必须创造价值并获取价值。世界上只有两种企业:完全竞争和垄断。人们常常通过谎言来掩盖其业务的本质。垄断企业会伪装成竞争企业,而非垄断企业则会伪装成垄断企业。创业公司应该从小市场入手,逐步扩张,最终实现垄断。一开始就追求大市场是一个常见的错误,通常意味着竞争过于激烈。成功的公司都是与众不同的,而失败的公司则相似,因为它们无法摆脱竞争。

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Shownotes Transcript

Business strategy; monopoly theory; capturing value; market dynamics; innovation.


Outline:

(00:00) Introduction

(00:50) Outline

(00:57) Capturing value

(01:57) Big piece of a small pie

(03:37) Perfect competition

(04:31) Monopoly

(05:33) Lies people tell

(05:36) Differences underestimated

(06:59) Narratives

(07:54) British food in Palo Alto

(08:40) Do the intersections make money?

(08:45) Blockbuster movie

(09:29) Is the intersection valuable?

(09:35) Startup version

(10:11) The search market

(11:00) The advertising market

(11:29) The technology market

(12:36) Evidence of narrow markets

(13:28) How to build a monopoly

(13:39) The right size

(14:36) Start small and expand

(17:05) Start big and shrink

(18:40) Last mover advantage

(18:45) Characteristics of monopoly

(27:10) Value of the future

(27:55) History of innovation

(28:28) Technological innovation

(30:16) Capturing value

(31:59) Success cases

(37:03) Psychology of competition

(38:14) Mimetic preferences

(38:33) Competition as validation

(42:22) Q&A

(42:26) Q1

(43:01) Q2

(43:38) Q3

(44:34) Q4

(46:40) Q5

(47:55) Q6


Source: https://www.youtube.com/watch?v=VBYrcYy_dh4)