cover of episode Millionaires In Cars Getting Coffee with Alex Hormozi

Millionaires In Cars Getting Coffee with Alex Hormozi

2023/7/24
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George Kamel

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Alex Hormozi
从100万美元到10亿美元净资产的商业旅程中的企业家、投资者和内容创作者。
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Alex Hormozi 从小就对财富充满信心,但他对财富的理解经历了三个阶段:第一阶段,他认为需要赚取十亿美元的收入才能成为亿万富翁;第二阶段,他理解了投资和复利的概念;第三阶段,他认识到拥有价值十亿美元或更多资产的重要性。他的父亲强调教育的重要性,这源于其家族在革命期间的经历和资产损失。他认为成为亿万富翁并非其主要目标,而是其在追求商业目标过程中可能实现的结果。他认为财富的效用递减,拥有更多财富并不一定带来更多快乐,他的目标和抱负会随着时间的推移而不断增长。他强调延迟满足感的重要性,认为这对于婚姻、健身和致富都至关重要。他认为购买超出自己能力范围的奢侈品(例如豪车)是不明智的,他曾购买过一辆宾利,但很快意识到这与他的生活方式不符,并将其退回。他愿意在健身器材上投入大量资金,因为他对健身非常重视。他建议尽量避免在家做饭,除非个人时间价值极低,否则外出就餐更有效率。他认为对于那些有普通工作的人来说,从事销售相关工作是积累第一百万美元的最佳途径,因为销售工作收入潜力无限。他建议年轻人忽略来自贫困人群的财务建议,并专注于自身目标,追求长期目标比短期虚荣更重要,即使这意味着在短期内做出牺牲。他认为比较本身并非坏事,关键在于如何看待比较结果,将其作为学习的机会而非自我贬低的理由。

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The conversation kicks off with a light-hearted introduction to Alex Hormozi, highlighting their similarities and shared passion for financial success.

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I know what you're thinking.

Was I just seeing double? Are those guys brothers from another mother? No, don't be mistaken. That guy was author, investor, entrepreneur, and senti-millionaire Alex Hormozy. You've probably seen his videos on YouTube, TikTok, Instagram, or heard his podcast, The Game with Alex Hormozy. And joking aside, we do have some similarities. I mean, we're both Middle Eastern. We were both born in 1989. And we both love helping people become more successful with money, which is why I invited him for a ride in the old Tessie to grab a little pick-me-up.

And before you drop in on this juicy convo, help me get this video as many likes and subscribes as possible so I can convince Alex to keep hanging out with me. Plus, maybe if we get enough likes, he'll come back and face me in an arm wrestling duel. Yeah, sure you guys want to see me lose to that.

And while you're at it, share this video with your CrossFit bros, your lifting girlies, or your mall-walking associates so we can keep these likes rolling in. Let's get to it. Here's Millionaires and Cars Getting Coffee with my friend, Alex Hormozy. I'm hanging out here with Alex Hormozy and his boy, Caleb, in the back. In case you're wondering...

what's going on in the back there because content. He knows that this is my best side. It's the back of my head. I didn't know you had a bad side. Some of us actually have a bad side. The front is the bad side and so if he gets back, it leaves a lot more to the imagination. I found out that the imagination does better than reality for me. You're an outspoken millionaire and I saw the word senti-millionaire which is, I didn't even know what that, I had to look that up. Oh yeah.

And that means $100 million or more. Yeah. Did you ever think growing up, like, yeah, okay, by my early 30s, like, I could have $100 million. Like, was that ever in your head? I can say that I was confident that I was going to become wealthy. I didn't know how wealthy. For me, my goal post moved, you know what I mean, over and over again. In the beginning, it was, you know, make as much as my dad. Then it was make more than my dad. Then it was make more than my dad had ever made. And then it was, like, come up with new goals. But was the motive of coming from dad, was that kind of a...

A chip on the shoulder? Yeah, totally. Because I come from a Middle Eastern background. I know your dad's Iranian. Yep. What was the thing you remember him saying to you when it came to your future and your career? Education over everything was definitely the repeated statement was that education is the most important thing. And that was because, you know, he fled during the revolution because, you know, the government had turned and they seized all assets of anyone. The family lost lots of stuff.

But the things that they didn't lose was the education, right? So he was a physician, didn't speak English, but he came here and was able to start another life despite not speaking language because he still had a skill.

And so that's something that divorce can't take from you, the government can't take from you. You can't be taxed. It's something that you have for the rest of your life. So that's why he was so big on education. The word billionaire is an interesting word to you. And we see more now than ever. Billionaire is like normal now. It used to be like, those barely exist. But what has your thoughts been on...

becoming a billionaire. Is that a goal for you? I would say it's less that billionaire is a goal and more I think that that will happen along the way to what we're trying to do. We can do business our way and win at their game. You can create a place based on respect, based on reward that can outperform a place based on punishment and fear. How has your view of wealth changed?

now that you have it? Like when you didn't have it, I'm sure it was a certain worldview of it. Yeah. Like, does it matter as much to you anymore? Are you kind of at the point where like lobster tastes like soap after a while? Like, have you got to experience it? Or are you kind of like, I'm not really, I was never really the flashiest guy in the room anyway.

Well, I mean, I do have the most flashy dress. You know what I mean? And this is all Versace. Well, people always are talking about they want to know where you get the shorts. Like, I need Alex's shorts. I got it. I'm working on some things. Okay. This is a prototype. This is like his Iron Man prototype. Yeah.

I can fly. I'm not a material guy really at all. I'm a pretty big minimalist. My wife, on the other hand, loves stuff. And that's totally fine because she, her whole life, wanted to have nice things. And now that she can, she does. And money decreases in utility the more you have of it, right? Like it's only chicken and rice. It's still chicken and rice. It might be in a gold plate, but it's still chicken and rice. My aspirations and my goals continue to expand because it's like the more I do, the more I think I can do or believe I can do.

In the beginning, I thought I had to make a billion dollars in income to be a billionaire. Oh.

I didn't even understand how it worked. Like that's how like, you know, like billionaires make a billion dollars. Yeah. That's how that goes. I wanted to take you to the best coffee. I know you're a man of efficiency. So I thought we would do drive through. And they're like, why waste time going inside? And so within a one mile radius, this is the best coffee in town. Here at the White Bison at the Shell Gas Station. Within a 500 foot race. Hello. Hey, can I do a cold brew coffee? Nothing at it. Just black is great.

Do you have anything that's just filled with protein? Like, can you just grab me a muscle milk or something back there? We cannot, but I'll let you do it. That is so kind of you. The reason is I have Alex Hermosi in the car who's like, he loves, he needs 200 grams of protein. The man is an animal. Muscle milk chocolate.

You're a blessing. Thank you so much. God bless the South. See, if that was Vegas or California, they'd kick rocks and pound sand. They'd tell you to get out of the car and just leave. They'd be like, you know what? Don't buy anything. Get out of my store. And you know what? That is an underrated fact about getting coffee at a gas station. They got some milk in the fridge back there. It's fine. Just charge me. And I am paying with a debit card. How many credit cards do you have currently on your person?

Two. Are you like, I'm going to maximize it for the points? Or are you like, that's a waste of effort based on what else I could be doing with my time? Yeah, I mean, my team pays it off every month. We just get the 3% or whatever it is. But you're not concerned. But you're not a fan of debt. You're not out there leveraging tons of money. Okay, thank you so much. You're the best for doing that. You're amazing. Thank you. He's very thankful. I was going catabolic. He was fading. He was becoming, like, shriveling up on us. I was getting smaller. I was shrinking. George and I got indistinguished.

I know you thought the muscle milk was for me, but it's actually for him. People, they get it mixed up a lot. It's a common mistake. Oh, and 40 grams. I'm like, I'm ready to go. Are you going to be, what happens if you have too much? Can you have too much muscle? Didn't think about that. The answer for me is always no. No.

First degree of money that I understood was that you make a billion dollars. Like I make a billion dollars in income, which regular income tax means I have to make like $2 billion in income to be a billionaire. That was my first understanding. Because it's like 50% tax, right? Yeah. And I was like, gosh, okay. I mean, I got to work harder. My second level of understanding was that, oh, I can like invest money and let it compound. So then it was like, okay, if I can get like 50 million bucks early-ish and I let it compound at whatever, 9% for 40 years, I'll get to a billion. Yeah.

Oh, so then you started doing math of like, how could I... And then the third level of wealth was just that I own something that's worth a billion dollars or multiple billion dollars. And that's now how I kind of understand it. There are definitely ways to get rich slower than others, but...

There are ways to get rich for sure. It's just that if you can measure in decades instead of days, you can veritably guarantee that you will get there. It's just that most people can't wait 10 years. It made me think of that quote, people overestimate what they can achieve in a year, underestimate what they can achieve in a decade. And from a biblical view, you know, Proverbs says, wealth gained hastily will dwindle. Whoever gathers little by little will increase it. So it's such a countercultural approach. How willing are you to forego wealth?

current reward for future reward, delay satisfaction. And I think that's like the one muscle that everyone needs, whether it's to have a good marriage, to get in shape, to become a millionaire. It's like, how can you do the doing and continue to do the doing without seeing the result of your doing? And the longer you can extend the time rise between when you do and when you get, the longer you can keep doing with that gap, the more successful you are. Ooh, that'll preach. Is that the name of your next book, The One Muscle? Don't tease. This is behind-the-scenes content. Yeah.

No, the next book is Leeds. Oh, nice.

And you talked in one of your videos about driving a Prius with a cracked windshield and just not caring about what other people think. As people call the Ramsey Show, they just are driving these cars that are way beyond their means and buying new cars, which I've never owned a new car. I'm in the boat of, if you're not a millionaire, you can't afford to take that hit. What is your view when it comes to buying cars and people kind of using that as a flex? People might see my lifestyle now and be like, wait, this isn't the principles that you talk about. It's like, well, to your point, like,

Wow.

And then it was because actually I went on a podcast and a guy was like, man, you got to spend some of your money. Like, what's the point of making all this money? And so, you know, every car that I had at that point was all used. And so we bought the Bentley, which is like a $300,000 car. And I returned it six months later because I had no utility for it. I was like, why do I even have this? And it was counter to like, I did it because I was like, I feel like I should do this now. But it was just a reminder for me that like,

Like, I was never a car guy, and having money didn't make me into one. If it were up to me, I'd have a blacked-out minivan. So I'd probably get, like, a Dodge Caravan or a Honda Odyssey. What are you willing to go, like, I'll spend $100,000. Gym equipment. Gym equipment. You would be like, I'm going to build a custom gym that's going to cost $100,000, and I don't care. Way more than $100,000, but yeah. Ha ha ha ha!

Can you tell us what an Alex level gym will cost you if you want to build one? Well, I already have a full commercial gym worth of stuff. I had 30, 36 commercial pieces. Wow. So like the big, like the big pieces of equipment. Yeah. Like commercial pieces. I mean, I came from the gym world. So like I,

Definitely know that. Know the equipment. You know, you'll eat out, which I do have some beef with the video. Get takeout. Don't cook your food. Very contrarian. I know. Never eat at home. Idiot if you eat at home. Always eat out. Caveat. Caveat is if you're a single guy and you're earning potential for the time that it takes you to grocery shop, prep, cook, clean, etc.,

It's just math. Go to the grocery store, go to Costco, put everything out, wait out, cut it, do the whole thing. Right. Give me eight hours. Basically my whole Sunday was that. The big caveat is you can't go out and then not work the time that you would have spent. Oh yeah. Yeah.

That's my thing. If you have a level of discipline that is next level, I think most people are doing like, Alex said always eat out, so I spend $600 a week eating out. That was my worry when I heard that. I was like, oh no, there's going to be a lot of broke people because they don't get it. They don't get what he's actually saying. No, it's always the context.

It's the headline versus the sub-headline. That's big. Well, this is what people came after me for because I did the math on eating out versus eating at home. And they said, well, my time is worth more than that. And I was like, they're not working 24 hours a day. I was like, you're watching Netflix the rest of the day. You're not going out and working instead. So you're first million. Obviously, you're an entrepreneur in that space. For those that maybe they just have a job. Yeah, yeah.

And they're just doing that. They work for someone else. What is the best path for them to make their first million? The highest income things that you can do at a base level is sales related. Anything that's revenue generating is going to be the only thing that will have like an uncapped earning potential.

basically commission-based roles are going to be your best bet. Instead of hoping for a $2,000 raise the next year, go where you can kind of own your salary a little bit more. You do. You have way more control. I mean, you have salary jobs, and then you have salary plus bonus jobs, and then you have commission jobs. Not to say that you can't have a massive salary, but if you're somebody who's getting $500,000 a year in your salary, you're probably not listening to this thing. You've got to sell other people's stuff in the beginning. And then over time, what you want to do is sell more expensive stuff.

So the more zeros on the price tag of the thing you sell, the more money you make. Well, before we go, I want to know best money advice for that younger person. Let's say they're 18 or 25 or 30 and they're not where they want to be financially. What is the best money advice that you've either heard or given? Ignore everyone around you who's poor.

So the noise from broke people. Yes, don't listen to poor people about how to get rich. Most of the decisions that the young, you know, the teen, the young 20, the mid 20 make is as a result of the status that they think they're going to get from their peer group for buying the car, for moving to the zip code, for wearing the shirt. It's a lot of status based. 100%. The thing is, is you have to go from...

external status to internal status, which is that you approve of yourself. Well, run in your own race. Right. I mean, that's a life hack. That's a superpower. Okay, let's say that you're not going to be super Mr. Confident, right? Because I've never claimed to be that. I definitely have had many of my insecurities. Be smarter about the status you're trying to get because you getting this short-term status means you're cool in your 20s, but then you're not cool in your 30s and your 40s and your 50s. How do you do, fellow kids? Well, you spend that time trying to get unbroke from all the stupid decisions

decisions you made to impress people you didn't care about. Right. Like I came from a white collar consulting background. I went to Vanderbilt. I graduated in three years. I had above a GMAT score, above Harvard's, Harvard's GMAT score. Like I did that. And when I was like, yeah, I'm going to quit all this and be a personal trainer. Like, what do you think the reception was? Oh, they're all going, well, you know what they really were like? They're like, oh, he's out of the race.

Oh, he's going to go be happy. But that was never the plan. They thought they beat me. And so it was just like, I was playing a longer game. And so like, I didn't, I didn't go into training or start the gym because I wanted to have one gym. I wanted to have a hundred gyms. And I knew that going into it. But when I was sleeping on the floor and like, I went from making, you know, almost six figures to,

to whatever somebody who makes no money makes, to then, I had $50,000 saved up because I did live cheap. Yeah. And because I had that 50 grand when I was 22, or 23 is when I left my job, I could open my gym. I mean, I slept at the gym because I couldn't afford two rents. And the idea was that like everybody else who was in that white collar world was now ahead of me on that path. And so I was comparing their year three or their year five on their path. Us comparing, like, I don't like the idea like comparison is the thief of joy. I actually don't.

I fundamentally disagree with that. Comparison is required in order to measure where you're at. It's a ruler, right?

judgment based on the comparison of where you're at. It's only by me saying that he's ahead of me and that makes me bad is where the thief of joy comes from. But if I say he's ahead of me, what can I learn from him? There's no thief of joy. I'm just being a student. Well, Alex, dude, it's been so fun. Thank you for hanging out. Let's cheers our very similar beverages. 40 grams. Zero grams? Yeah, but no cows.

Hey, that's how I keep my physique and that's how you keep yours. Whatever works for you. I love it. Thanks, man. Thanks, Caleb. Huge thank you to Alex for hanging out with us and being on the channel today. And let me know in the comments who else you want to see on this show. I'm personally keeping my fingers crossed for Stanley Tucci. A boy can dream. Thanks for watching. We'll see you next time.