The trend is driven by women under 30, with a dramatic increase from 40,000 surgeries pre-pandemic to over 76,000 in 2023. This rise is partly due to cultural shifts towards smaller breasts in fashion and media, and a growing acceptance of plastic surgery among younger generations.
The primary reasons include physical pain from large breasts, difficulty in finding fashionable clothing that fits well, and the psychological impact of being objectified and sexualized from a young age. Many women also seek the surgery for a sense of autonomy and control over their bodies.
Breast reduction surgery typically costs between $7,000 and $8,000 according to the American Society of Plastic Surgeons, but actual costs can range from $10,000 to $15,000, with high-end surgeons in major cities charging up to $20,000. This is more expensive than many other cosmetic surgeries.
Cultural shifts include the rise of fashion trends favoring smaller breasts, increased visibility of models and celebrities with smaller chests, and a growing body acceptance movement that encourages personal autonomy over one's body image.
Many women are very open about their breast reduction surgeries, sharing their experiences on social media platforms like TikTok and Instagram. They often express a significant boost in confidence and no regret about their decision.
The medical community has historically influenced perceptions through publications like the 2011 paper in a plastic surgery journal that described the contours of the ideal breast. This text has become foundational for training doctors, reinforcing certain aesthetic standards.
Potential risks include infection, prolonged recovery time, loss of nipple sensation, and the inability to breastfeed. There are also permanent scars that can form around the nipple, down the breast, and under the breast.
The MeToo movement has empowered women to take control of their own narratives and body image, reducing the influence of the male gaze. This has led to more women seeking surgeries like breast reduction to align their physical appearance with their personal autonomy.
For decades, breast augmentations have been one of the most popular cosmetic surgeries in the United States. But in recent years, a new trend has emerged: the breast reduction.
Lisa Miller, who covers personal and cultural approaches to health for The Times, discusses why the procedure has become so common.
Guest: Lisa Miller), a domestic correspondent for the Well section of The New York Times.
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