Extra: Why Is 23andMe Going Under? (Update)
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Five years ago, we published an episode about the boom in home DNA testing kits, focusing on the high-flying firm 23andMe and its C.E.O. Anne Wojcicki. Their flight has been extremely bumpy since then. This update includes an additional interview with the *Wall Street Journal *reporter who has been investigating the firm’s collapse.

• SOURCES:

• Rolfe Winkler), reporter at The Wall Street Journal.

• Anne Wojcicki), co-founder and C.E.O. of 23andMe.

• RESOURCES:

• "23andMe’s Fall From $6 Billion to Nearly $0)," by Rolfe Winkler (*The Wall Street Journal, *2024).

• "23andMe User Data Stolen in Targeted Attack on Ashkenazi Jews)," by Lily Hay Newman (*Wired, *2023).

• Inheritance: A Memoir of Genealogy, Paternity, and Love)*, *by Dani Shapiro (2019).

• How To Raise Successful People: Simple Lessons for Radical Results)*, *by Esther Wojcicki (2019).

• “Diet and exercise changes following direct-to-consumer personal genomic testing),” by Daiva Elena Nielsen, Deanna Alexis Carere, Catharine Wang, J. Scott Roberts, and Robert C. Green (BMC Medical Genomics, 2016).

• “The impact of communicating genetic risks of disease on risk-reducing health behaviour: systematic review with meta-analysis),” Gareth J Hollands, David P. French, Simon J. Griffin, A. Toby Prevost, Stephen Sutton, Sarah King, Theresa M. Marteau (The British Medical Journal, 2016).

• EXTRAS:

• "Does Your DNA Determine Your Weight?)" by *No Stupid Questions *(2023).

• "What’s Stopping Us From Curing Rare Diseases?)" by *Freakonomics, M.D. *(2023).

• "We Can Play God Now)," by *People I (Mostly) Admire *(2022).

• "Susan Wojcicki: 'Hey, Let’s Go Buy YouTube!')" by *People I (Mostly) Admire *(2020).