cover of episode How to use a Blog as a Marketing Strategy

How to use a Blog as a Marketing Strategy

2021/7/8
logo of podcast Start Marketing

Start Marketing

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Shownotes Transcript

Learn how to start a blog and use blogging as a marketing strategy to grow your small business.

Today is an episode that I’m interested to tackle because it’s about something I honestly have no desire to do; blogging. Yep. Lots of you love it, I know the value, but it’s not something I’ve felt like I can tackle. So, I’m excited to bring you this conversation about how to start a blog and build it authentically in a manageable way with our guest, Samatha Laycock. 

Samantha started blogging in 2014 as a way to share her story. It was the only way she knew how to heal from my past. 

​Over a year, she truly fell in love with who she was and began to notice the impact that she was having on those around me.

​She started blogging as a self-care/mental health blogger and has grown throughout those years. 

​Whether you want to start a blog to share your story, grow your business, or build a business, she is here to help you.

Key Takeaways:

  • How to start a blog
  • How to plan your blog
  • How to identify your target audience (and write authentically for them)

Connect with Samatha

Website)

Instagram)

Pinterest)

Music: Tuesday by Sascha Ende, Music.io