cover of episode How kindness went viral with Catherine Barrett

How kindness went viral with Catherine Barrett

2024/3/28
logo of podcast The TED Interview

The TED Interview

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To get a free copy of the Infectious Generosity book, visit ted.com/generosity)

In the wake of the COVID-19 pandemic, when misinformation and fear was spreading rampantly, one optimistic community was forming... on Facebook. Catherine Barrett started "The Kindness Pandemic" Facebook group as a way to combat the negativity and aggression she was seeing online. Members participated in campaigns where they engaged in kind acts — and then they posted about it. The group went from dozens of members in its first day to more than 50,000 members joining every day. In this episode, Chris and Catherine chat about bringing humanity back into our digital worlds, discuss what it takes to make kindness go viral, and make a case for being loud about generosity.

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