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Barbara Wardell and Ernesto Cullari run an agency that focuses on geofencing. This embraces a growth hacker mindset that strategically focuses on identifying and amplifying their clients’ strengths while pinpointing weaknesses in the competition, utilizing GPS location data. This approach results in a significant and measurable impact on foot traffic and online engagement, making their efforts truly game changing and successful.
Questions__
· Now, we always like to ask our guests in their own words, if you could share a little bit about your journeys, how you got from where you were to where you are today.
· Can you share with our listeners in the most simplest layman terms, what exactly is geofencing?
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