"When does Black Friday 2022 start and everything you need to know to take advantage of the 'online' sales We share a series of tips with which to enjoy the discounts to the fullest. Discover the s
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		"When does Black Friday 2022 start and everything you need to know to take advantage of the 'online' sales

We share a series of tips with which to enjoy the discounts to the fullest. Discover the star products of the last edition in EL PAÍS Escaparate

The most anticipated date of the year by physical stores and ecommerce platforms arrives on November 25 : Black Friday 2022 . A date that has already become a classic and with which the starting signal is given to acquire Christmas, New Year and festivals such as Three Kings at the best price.

According to a study carried out by the marketing company Wbloyalty, greater online spending is expected in this edition , estimated at 25%. And not only on Black Friday, but also on the next e-commerce event, which takes place three days later: the long-awaited CyberMonday , a last chance for those furthest behind to save as much as possible, especially in categories such as technology and computing .

Despite the fact that Black Friday 2022 is going to be marked by inflation and a context of higher prices than usual, many consumers are waiting, even more insistently, to get their favorite products on sale. The aforementioned study calculates that the average expenditure of Spaniards will increase to 160 euros . All this with the advantages associated with this type of event: free shipping on online platforms , in addition to a series of added advantages.

So as not to miss anything, in EL PAÍS Escaparate we will do a special coverage in which we will bring our readers closer to the most special sales, the historical price drops that we find and a careful selection of outstanding brands with the most attractive discounts. In addition, on November 25 we will carry out live monitoring, minute by minute, of the best offers of this edition of Black Friday.

The shopping experience, key on the Internet The rise of electronic commerce is undeniable and many of us have already become accustomed to making purchases from our mobile phone, computer or tablet regularly. However, there are a series of parameters that must be met and that make the online shopping experience more satisfactory .

As shown by a survey carried out by the Organization of Consumers and Users (OCU) and published last December, the ease of use of the page, the variety of products it offers, the quality of the images, the error-free descriptions and as complete as possible, the different payment methods or the punctuality of shipments are essential characteristics with which to achieve a more pleasant and close purchase process.

To all this, we must also add the good ratings that other users have already left on that platform in question and have safe and reliable payment gateways. In addition, and more especially on Black Friday, we can use price comparators or extensions placed in our browser to observe the historical evolution of the product that we wish to acquire among the wide range of offers.

The countdown has already begun Black Friday warms up engines earlier each year . Not only in physical stores, but also in large e-commerce platforms such as Amazon, AliExpress , El Corte Inglés or even those in specialized products such as, for example, PcComponentes ; or in watch, fashion or toy firms. In fact, on numerous websites we can already find advances, prizes and incentives since the beginning of November.

One of the main advantages of investing in this Black Friday 2022 is obvious: complete the list of pending gifts that we have for Christmas, choose the best price for a specific product from various platforms or invest in leading items and consolidated brands thanks to the most notable sales of the year.

The 12 products that swept the Showcase of the last edition If you are curious to know which products were the most liked among the readers of EL PAÍS Escaparate in the last edition of Black Friday, we will reveal them to you below. We have selected a dozen of them from different categories with which to exp