Want to grow an engaged email list? Discover the tips and techniques we used at WPBeginner to generate subscribers and build a loyal following.
Show Notes
Welcome and Overview:
Importance of building an email list for direct audience communication and marketing.
Proven Email Growth Strategies
Exit-Intent Popups:
WPBeginner's use of OptinMonster to capture abandoning visitors.
The value of offering a useful resource like a newsletter or toolkit.
Lead Magnets:
Definition of a lead magnet (opt-in bribe).
Promoting WPBeginner's "Ultimate WordPress Toolkit" to capture emails.
Giveaways:
Use giveaways sparingly to gain new subscribers and social media followers.
WPBeginner's annual birthday giveaway with WordPress-related prizes (plugins, ebooks, etc.)
Using RafflePress to manage the giveaway logistics.
Quizzes:
Creating quizzes for engagement and offering custom results.
WPBeginner's WordPress hosting quiz for personalized recommendations.
Using Thrive Quizzes for interactive quiz creation.
Free Courses:
Offering beginner-friendly WordPress courses on your website.
Examples include WPBeginner's WordPress 101, WooCommerce, and SEO courses.
Utilize MemberPress for course management and access control.
Call to Action:
Additional Resources
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