Want to know the secret behind growing your audience without spending a dime on ads? Today I’m answering a “pick my brain” question I got from one of my business buddies, Lauren, about how I've managed to regularly rank in the top 200 (and sometimes top 50!) marketing podcasts on Apple Charts in Canada.
I break down my three key strategies for boosting discoverability and growing your audience organically, including real examples. Whether you have a podcast, blog, or any other type of content platform, this is an episode you need to hear!
Topics We Cover in This Episode:
- The truth about "clever" episode titles and why they might be hurting your discoverability
- The specific equipment change that could be the difference between listeners staying or leaving
- A powerful keyword strategy that top-ranking podcasts use (but rarely talk about)
Have a burning question about copywriting, marketing, or growing your business? I'd love to feature your question in an upcoming "Ask Me Anything" episode! Head to speakpipe.com/kimkiel) to leave me a voice message with your question, or find the link in the show notes to text me directly. Make sure to include your name and contact info so I can give you a shoutout when I answer your question on air!
Show notes are always available at https://www.kimkiel.com/podcast)!!
Resources Mentioned:
Listen to Adam Schaeuble Podcasting Business School Podcast: https://podcasts.apple.com/us/podcast/podcasting-business-school-podcasting-tips-for-entrepreneurs/id1439327697)
Listen to Lauren Goldstein’s The Biz Doctor Podcast: https://podcasts.apple.com/ca/podcast/the-biz-doctor-smart-strategies-to-scale-your/id1618773779)
Episode 113: “How do you continually come up with content ideas?” {Pick My Brain!}: https://www.kimkiel.com/podcast-1/how-do-you-continually-come-up-with-content-ideas-pick-my-brain)
Check out my favourite podcast recording resources on my Resources Page: https://www.kimkiel.com/resources)
I would love to connect on Facebook: www.facebook.com/KimKielCopy), Instagram: www.instagram.com/kim_kiel_copy), and Linkedin: www.linkedin.com/in/kimkiel)
Text me a question or comment! )
