Cornelius van Heerden (Google)

2022/10/31

Marketing News Canada

Frequently requested episodes will be transcribed first

Shownotes Transcript

The one where Jyll interviews Cornelius from Google about:

Cornelius’s career journey from South Africa to Canada, and how it led him to his current position at Google.
The marketing capabilities of Google Cloud.
The three major issues in marketing: measurement, figuring out your audience and value based-bidding.
The future of AI in the creative and advertising industry

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