How Jessica Pritchett is revolutionizing the way we care for LOCS through her organic haircare line, OOLI.
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Meet Jessica Pritchett, Founder/CEO of natural hair & LOC brand, OOLI. OOLI Beauty) is making its mark in the natural hair industry, by revolutionizing the way people style and feel confident in their locs. Jessica Pritchett says that she developed the OOLI brand with the intention of making it easier for women and men to care for their locs, through her products that help to combat dryness, product buildup and hair thinning.

The OOLI hair brand launched in 2019 and features an array of products that contain calming essential oils such as Ylang Ylang, which plays an intricate part in reducing scalp stress that is associated with the tension from locs. OOLI Beauty has been featured in publications such as the Observer), Fashionista), Well + Good) and is the leading brand in hair care for locs. All OOLI products are organic, paraben free, nut free and SLS free to provide you with the ultimate hair experience.

In this episode, you'll learn:

• How Jessica sought out to start her hair/loc line, OOLI Beauty.
• What steps go into creating a natural hair line.
• Licensing requirements needed for a natural hair product line.
• How therapy is a non negotiable when it comes to navigating through entrepreneurship.

Website For OOLI Products: www.oolibeauty.com)

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