| Marketers have more responsibilities than ever before and a dizzying amount of new tools to fulfill them. In this engaging panel discussion, “everything marketers” Kristen Lau-Grover and Sandra Moerch sit down to share the strategies, tactics, and tools they deploy to stay ahead of their ever-growing list of expectations while driving growth for their business and industry. We will dive into the power of strategic decision-making, the significance of cross-functional collaboration, and de-mystify trends in automation, artificial intelligence, and personalization.