#150 The challenge of starting a charity and scaling impact, James Lewis founder & CEO Action for Elders
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Introducing James Lewis, a prolific social entrepreneur, and the visionary founder and CEO of Action for Elders, a UK-based charity dedicated to empowering and enhancing the lives of older people. Through their impactful in-person programs, Action for Elders encourages physical activity, fosters social connections, and combats isolation and loneliness. James's career has been a fascinating blend of entertainment and philanthropy. As a former music broadcaster, he delighted audiences with his syndicated music show, reaching listeners across the Atlantic. Alongside his entertaining endeavours, James has been a catalyst for positive change, establishing and scaling various social enterprises and charities in both the UK and the United States, benefiting people of all ages. However, James's journey as a charity founder began with the establishment of a poignant organisation named in honour of his late son, Christian, who tragically lost his life to neuroblastoma, a rare form of cancer, at the age of 5. This charity aimed to improve the lives of children diagnosed with cancer, primarily by providing funding for specialist nurses who could offer vital support and care both in hospitals and at home. While the charity continues to exist today under the name "The Kids Cancer Charity," James has shifted his focus and dedication entirely to the growth and expansion of Action for Elders. Action for Elders strives to make a transformative difference in the lives of older individuals, aiming to support as many as possible. By promoting exercise, fostering social connections, and addressing the challenges of isolation and loneliness, the charity empowers older individuals to embrace a fulfilling and vibrant life.

Under James's determined leadership, Action for Elders has become a beacon of hope for isolated elders, providing essential programs and support. In addition to his charitable work, James maintains a prominent presence in the world of music. As a syndicated radio show host, he currently presents "A Soulful Experience with JL," a weekly show featured on over 30 stations worldwide. Through intimate and conversational interviews with renowned artists such as Gregory Porter, Jamie Cullum, Michael Bublé, and Jamie Foxx, James creates a uniquely engaging experience for his audience. Recognized for his remarkable achievements, James is a serial social entrepreneur. In 2002, he received the National 'Leading the Way' award in the UK, sponsored by the CBI, for his business endeavours focused on employing individuals considered challenging to employ. He also holds numerous board positions, including Vice Chair of Foothold Cymru, where he chairs the Finance and General Purposes Committee. James Lewis's contributions to society have been substantial, including his founding of The Kids Cancer Charity and his current leadership of Action for Elders. His dedication to making a positive impact in the lives of others is an inspiration to many.