Today, we’re sharing a special episode from our friends at the Webby Awards-honored CRAFTED. podcast. In this conversation, Dan Blumberg interviews growth expert, SYSTM founder, and former PayPal leader Matt Lerner about his book 'Growth Levers,' offering actionable strategies for startups to identify the 10% of efforts that drive 90% of growth. They discuss common startup pitfalls, the mindset shift to customer-centric thinking, JTBD-style interviewing, and the importance of rapid experimentation. For full show notes, visit: https://highlightai.com/share/af10e152-f30a-403e-805f-d234eb40109a)
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Check out Dan Blumberg's CRAFTED.) where he interviews founders of high growth startups, including from Lattice, Gusto, Moov, Monte Carlo, Customer.io and our own Sasha Orloff!
Apple: https://podcasts.apple.com/us/podcast/crafted-the-tech-podcast-for-founders-makers/id1649355311)
Spotify: https://open.spotify.com/show/3xtU2V1jRP89aI1ULRN2GI?si=b5753bd5be14494c)
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LINKS:
Matt Lerner's company: https://www.systm.co/)
CRAFTED. podcast: https://crafted.fm)
Growth Levers: https://www.amazon.com/dp/173842622X)
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LinkedIn:
Matt Lerner https://www.linkedin.com/in/matthewlerner/)
Dan Blumberg https://www.linkedin.com/in/dblums/)
Sasha Orloff https://www.linkedin.com/in/sashaorloff/)
