Nemesis was the goddess of retribution. She personified the power that visited punishment on those guilty of wrongdoing. Some myths feature her as human-like, but often she was conceptualized as an omnipresent force rather than a physical entity. Her power functioned something like moral gravity, only punishing instead of pulling. When a person jumps, gravity pulls them back down to earth, and similarly, under the auspices of Nemesis, when a person did something bad, they were punished.