cover of episode Twitter Vs. Threads Is Not The Big Story - WAN Show July 7, 2023

Twitter Vs. Threads Is Not The Big Story - WAN Show July 7, 2023

2023/7/10
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The WAN Show

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Linus
创立并主持著名YouTube频道《林纳斯技术提示》,在技术领域具有重大影响。
Topics
Linus: Google被指控误导广告客户,其TrueView广告并未达到宣传标准。TrueView广告存在跳过机制,但Google被指控其广告未达到应有的观看时长标准,且广告投放位置存在问题。Google被指控隐藏或遮挡TrueView广告的跳过按钮,从而误导广告客户。Google的广告还出现在未经授权的应用和受制裁国家的网站上。Google否认了这些指控,称报告不准确,并表示大部分广告投放在YouTube上。 Linus补充说明了在线广告行业的现状和Google在其中的地位,以及此事件可能对YouTube和Google的影响。他分析了Google广告投放策略的潜在问题,以及这种策略对广告客户和YouTube平台本身的影响。他还讨论了Google对指控的回应以及相关证据。 Linus: Meta的新社交媒体平台Threads在发布后的24小时内吸引了超过3000万用户,但该应用尚不完善,缺乏对表情符号和主题标签的支持。Elon Musk对科技行业的形象急转直下,人们开始支持Mark Zuckerberg及其新推出的Threads平台。创建类似Twitter的竞争对手并不困难,Meta的Threads平台在短时间内就获得了大量用户。Meta将Threads与Instagram绑定,这是一个聪明的策略,因为它利用了Instagram的品牌知名度。Meta似乎已经接受了Facebook品牌逐渐衰落的事实,并将重点转向Instagram和Threads。Elon Musk和Mark Zuckerberg都面临着公众形象的挑战,他们的行为受到了广泛关注。 Linus进一步分析了Threads的成功之处,包括其与Instagram的整合、用户体验以及对Twitter的潜在威胁。他还讨论了Twitter对Meta的诉讼以及两家公司之间的竞争关系。Linus表达了他对Threads未来的看法,以及他对Meta如何应对内容审核和平台可持续性的挑战的期待。 Luke: Luke主要就Threads平台发表了自己的看法,包括其用户体验、缺乏账户验证以及与Twitter的比较。他还讨论了Threads平台上的一些功能,例如“转发Threads”功能,以及该平台缺乏独立的网站。Luke对Threads平台的成功表示惊讶,并认为Meta将Threads与Instagram整合是一个非常聪明的策略。

Deep Dive

Chapters
Google is accused of misleading advertisers about their "TrueView" instream ads. An advertising research firm found that a significant percentage of ad spend was allocated to ads that didn't meet Google's claimed standards, with ads appearing in small video players, muted ads, and even on sites violating Google's terms of service. Google denies these claims, citing inaccuracies in the report and highlighting their efforts to remove ads from violating websites. The situation raises questions about the viability of Google's advertising platforms.
  • Google accused of misleading advertisers about TrueView instream ads
  • 42-75% of TrueView ad spend on ads not meeting Google's standards
  • Ads appeared in small, muted players and on violating websites
  • Google denies claims, cites inaccuracies and efforts to remove ads from violating sites

Shownotes Transcript

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Timestamps (Courtesy of NoKi1119) Note: Timing may be off due to sponsor change:

0:00 Chapters

1:57 Intro

2:25 Topic #1 - Google accused for ripping off advertisers

4:34 Linus's & Luke's experience with creating ads

7:07 Hidden skip buttons, Googles' viability

10:22 GVS's CEOs' response, list of impacted brands

13:44 Topic #2 - EVGA's motherboard teams' resignation

14:08 EVGA's response, GN's review, shorter warranty

16:06 LTT's PSU video, EVGA's PSUs are out of stock

19:44 Topic #3 - Meta's Instagram Threads published

20:52 Linus doesn't understand IG, "this is genius"

23:10 Linus mentions Meta's mentality & Twitter

25:26 Luke on Threads, MrBeast, lack of account verification

28:07 Possible LTT account, Luke on "tweeting threads"

29:22 Luke explains Threads, Linus on the lack of websites for apps

33:50 Twitter threatens to sue, Meta's comeback

35:13 Linus on Elon firing people, Luke on Twitter's "revenue"

38:57 Content moderation, Linus wishes Threads good luck

42:30 Topic #4 - LinusTechTips's 24/7 LTT TV stream

45:49 LTT TV is participating in a Google trial

47:17 Discussing work on LTT TV, Dennis's sponsor spots

52:57 LTTStore stubby screwdriver notification

53:20 "Lime Day" three days sale from the 12th to 14th

55:57 Luke suggests Lime Day stream, discussing shipping costs

58:09 Merch Messages #1 ft. Blaming Dan

58:40 Would LMG get to where Apple is ft. "Owning" land, Luke the slave

1:02:57 Why do people prefer NVIDIA's DLSS over FSR? ft. "LMG"

1:06:56 Topic #5 - G0at sued by Terasynth's CEO

1:12:06 Topic #6 - Gfycat to shut down by 1st of September

1:16:28 Topic #7 - France's law allows spying people

1:18:57 A plausible security breach, recalling Amazon

1:20:03 Discussing surveillance with LMG & devices

1:22:22 Air gap network switch with a physical disconnect

1:25:23 Luke on backdoors, Linus on laws & normalizing devices

1:29:25 Linus's & Luke's phone pics & usages

1:33:09 Sponsors

1:35:13 Merch Messages #2

1:46:22 Luke's birds

1:47:07 Topic #8 - Jolly Roger's AI wastes salesperson' time

1:49:43 Topic #9 - Man sued over a thumbs-up emoji

2:07:36 Topic #10 - Nintendo's annual report, low CEO compensation

2:12:21 Topic #11 - TikTok now promotes books

2:14:19 Topic #12 - New 12VHPWR standard to support high wattage

2:15:12 Topic #13 - Fairphone is arriving to America

2:15:20 Merch Messages #3 ft. WAN Show After Dark

2:17:22 Linus's house pool updates

2:22:41 Starting with badminton with zero friends?

2:25:38 Do you agree with Louis Rossmann's take?

2:28:47 Editors' creative influence & LMG's guidelines?

2:32:55 Ever been tempted to stray from LMG's pro-consumer concept?

2:36:34 Floatplane merch? LTTStore tech pants ETA?

2:40:45 Linus's issues with Z-Waves

2:41:21 Does Luke's love of birds extend to bird watching?

2:42:46 What changed with Linus's stance on PC retail after Labs?

2:45:53 What happened to the AMD GPU challenge?

2:48:38 How did Techlinked's video style come to be?

2:50:30 Advice for getting gig work despite NDA?

2:53:54 Linus's thoughts on switching to iOS?

2:54:18 TBD release date with the NAS product?

2:55:22 Learning to build an infrastructure with a budget?

2:57:26 ETA for the LTT stubby screwdriver?

2:57:57 Is this where you thought you'd be in your 30s?

3:00:56 Thoughts on ASUS's ROG Ally

3:02:21 Ever thought of sharing business tip advice?

3:04:40 Releasing plans for the LTT desk?

3:05:34 Tips with starting a company

3:06:24 A hot take on the printer industry?

3:06:55 Which Labs purchase excites you the most?

3:08:12 Possibility of merch messages getting transcripted?

3:08:48 Outro

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