Shownotes Transcript
I was crunching numbers for my Inner Circle Newsletter for financial advisors and realized something powerful: Only 0.4% of financial advisors cancel their subscription every month. Despite charging $99 per month, that’s lower than the churn rate of most software companies and streaming services. And you know what? There are 5 specific secrets that help me keep clients longer—and they can help you keep clients longer too (even if you charge more than $99). In this episode, I reveal the 5 most impactful secrets for keeping clients longer, reducing your churn rate, and skyrocketing your bottom line. Listen now. Show highlights include:
How to get a churn rate of only 0.4% for your financial services (2:55) Why giving away free bonuses for your services actually makes people more likely to stick with you for years (6:27) The “ROI Spell Out” secret for making your clients know instantly that hiring you will grow their wealth (even if they’ve worked with subpar financial advisors in the past) (9:46) How to increase your bottom line by 3x in the next year by simply writing out this on a piece of paper (12:38) Why the best way to increase your bottom line, reduce your churn rate, and grow your clients’ wealth is by telling them no more often (16:29) The weird way making your clients laugh prevents them from working with another financial advisor (even if they can get better results) (20:47)
Want access to my 57 favorite financial advisor marketing ideas? Download the free PDF at https://theadvisorcoach.com/57mt) Want to become an expert at niche marketing and put growing your business on “easy mode?” Then join my niche marketing program here: https://www.theadvisorcoach.com/niche.html) Need help getting more clients as a financial advisor? I created a free, 53-minute video outlining the steps to my “CLIENT Method,” which helps financial advisors land more clients. Watch the video before I take it down here: https://www.theadvisorcoach.com/theclientmethod.html) If you’re looking for a way to set more appointments with qualified prospects, sign up for James’ brand new webinar about how financial advisors can get more clients with email marketing. Go to https://TheAdvisorCoach.com/webinar) to register today. Go to https://TheAdvisorCoach.com/Coaching) and pick up your free 90 minute download called “5 Keys to Success for Financial Advisors” when you join The James Pollard Inner Circle. Want to transform your website into a client-getting machine? Go to https://www.theadvisorcoach.com/website) to get The Client-Getting Website Guide. Want a masterclass training in running effective Facebook Ads? Head to https://TheAdvisorCoach.com/ads-training). Discover how to get even better at marketing yourself with these resources: https://www.theadvisorcoach.com/financial-advisor-sales-training.html) https://www.theadvisorcoach.com/financial-advisor-coaching.html) https://www.theadvisorcoach.com/4-linkedin-tips-for-financial-advisors.html)