In this episode of Search Off the Record, Irina Tuduce from the shopping team joins John Mueller and Lizzi Sassman to chat all things shopping data, from schema.org to feeds spec. Listen along as we chat about how shopping infrastructure gets its data, why pricing data can be tricky, and what the Shopping team has been working on this year. Resources: Episode transcript → https://goo.gle/sotr081-transcript) Irina Tuduce on LinkedIn → https://goo.gle/3Xuiywf) Product structured data → https://goo.gle/4eaPJus) Feed spec in Merchant Center → https://goo.gle/3Tdl2MU) How to set up Merchant Center account → https://goo.gle/4gcSPjq) Merchant-level organization markup → https://goo.gle/47fvmd2) Schema.org community on GitHub → https://goo.gle/4e7A6E3) Variants in Google Search → https://goo.gle/4dU4BOc) Merchant Listings report in Search Console → https://goo.gle/47hlNuu)
Listen to more Search Off the Record → https://goo.gle/sotr-yt) Subscribe to Google Search Channel → https://goo.gle/SearchCentral)
Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.