Four of the five major U.S. sports leagues have established rules allowing private equity firms to own stakes in multiple teams, with some leagues also permitting sovereign wealth fund investments. The NFL is expected to codify similar rules soon, expanding ownership opportunities beyond traditional billionaires.
Private equity funds are focusing on franchise ownership, collectibles, video games, fantasy sports betting, real estate development, player management, analytic software, media rights, streaming, venue management, ticketing, and related apps.
U.S. sports leagues derive significant value from their monopolistic structures, with 50% to 70% of revenues coming from shared national broadcast rights, which enhances profitability and stability.
The decline of regional sports networks is primarily negatively impacting baseball, with lesser effects on hockey and basketball, due to shifting viewer preferences and the rise of streaming platforms.
Parity reduces the risk of owning a poorly performing team, ensuring more consistent profitability. U.S. leagues achieve parity through mechanisms like revenue sharing, salary caps, and drafts, which distribute talent more evenly.
European soccer grapples with relegation, rising player salaries, poor returns for public investors, and regulatory issues like tax evasion and money laundering, which create financial instability compared to the more controlled U.S. model.
Stadium subsidies often provide less economic benefit to communities than their cost, with minimal increases in hotel occupancy, retail sales, and payroll taxes, despite significant public funding.
The esports industry is struggling, with poor fundamentals, widespread layoffs, league terminations, and significant value losses for companies that went public via SPACs, making it an unattractive investment.
U.S. sports leagues operate as unregulated monopolies under the Sherman Act, allowing them to maintain control over team ownership, revenue sharing, and broadcast rights without significant antitrust intervention.
Investing in professional sports leagues and related businesses. As rules around private equity ownership of sports leagues expand, we review team valuations and profitability, emerging sports categories, streaming and broadcast revenues, the decline of regional sports networks, drivers and comparisons of league parity, relegation and financial pressures in the English Premier League, stadium subsidies, sport betting and other adjacent businesses, antitrust issues, the esports winter, the worst teams that money can buy and the best basketball players of all time.
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